Digital Marketing Executive

1121438
  • Job type

    Permanent
  • Location

    Dublin 6W
  • Working Pattern

    Full-time
  • Specialism

    Marketing
  • Industry

    Insurance
  • Pay

    €37,500 - €42,500 DOE

Digital Marketing Executive - 37,500 - €42,500 DOE - Dublin 6W

Your new company

Your new company is a well-established and growing company in the financial services sector, offering tailored insurance and advisory solutions to a diverse range of clients across Ireland. Their focus is on delivering high-quality, customer-centric services that support individuals, businesses, and community organisations in managing risk and planning for the future.

With a strong reputation for integrity and innovation, they operate in a fast-paced, collaborative environment where every team member plays a vital role in their success. Your new company culture values initiative and creativity.

Your new role

Your new company is looking for a Digital Marketing Executive to join their team. They are looking for a self-starter to play a key role in growing the company's core brands.


Your responsibilities
  • Drive engagement across social media channels, including responding to customer queries and monitoring reviews.
  • Develop and manage LinkedIn content strategy, including videos and visual content creation, and staying informed on industry-related news.
  • Create digital assets for advertising and social media using tools such as Canva and Adobe Express.
  • Manage and update websites for core brands, optimising customer experience
  • Create and manage highly targeted customer email campaigns using Brevo as the primary email marketing platform.
  • Manage the CRM database, track the performance of campaigns and provide insights and recommendations to the management team.
  • Work closely with media and creative agencies on digital campaigns.
  • Collaborate with in-house teams to align digital efforts with customer experience objectives: strong communication skills are desirable.
  • Create video content and coordinate the production process.
  • Deliver rollout of new digital projects.
  • Assist in managing sponsorships and build relationships with key stakeholders.
  • Organise promotional events and attend as a representative of the company.
  • Act as brand guardian - ensuring all online and offline assets adhere to brand guidelines.
  • Work with external agencies to ensure the messaging, tone of voice and style of marketing collateral is on brand and consistent across each core brand.

What you'll need to succeed

  • Degree in Marketing/Digital Media or equivalent experience.

  • At least 3+ years' experience in a digital marketing role.

  • Strong knowledge of digital marketing, SO, SEM, PPC, and social media marketing.

  • Experience with marketing automation tools and CRM software.

  • High energy and results orientated with a passion for all things digital.

  • Ability to work on your own initiative.

  • Prior experience in the insurance marketing world would be highly advantageous.


What you need to do now

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV.

Apply for this job

Talk to Laura Hughes, the specialist consultant managing this position

Located in Hays Recruitment, Dublin, 26/27a Grafton Street, Dublin, Telephone: 015827655
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