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The COVID-19 pandemic has had a dramatic impact on the B2B marketing industry. According to research, 69% of B2B marketing functions have changed their marketing approach by returning to basics such as communication, value add, relevancy and empathy. So today, we’re joined by Stacey Danheiser and Dr. Simon Kelly, Principals of Shake Marketing Group, and co- authors of the...

The COVID-19 pandemic has substantially impacted the B2B marketing industry. According to research, 78% of marketers believe that communicating value is an essential priority this year, making it absolutely crucial for leaders to innovate and come up with new approaches, in order to guide their businesses and employees through this difficult time and beyond. So today, we’re joined...

Recorded: Thursday 22nd October 2020 Due to the pandemic, professionals across the world have had to adapt quickly to a new way of working, including working remotely or as part of a hybrid team. As a result, it can be difficult to maintain visibility, leaving many unsure about how they can really shine and progress in this new world of work. So in this podcast, we’re joined by...

Feeling like you are ‘stuck’ or in a rut at work can be extremely frustrating, particularly in today’s challenging labour market. Perhaps you were on track for a promotion before the onset of the crisis, only for it to be delayed? Is your learning and development stalling as a consequence of ‘firefighting’ in the here and now? Or do you simply feel stuck in your job, but cautious about...

COVID-19 has driven demand for digital and technology talent globally in 2020. Here’s how businesses can stand out in a competitive market. Demand for technology talent has evolved rapidly since the start of the pandemic. At first, there was a hugely increased demand for candidates that could enable remote working – people with cloud-based skills that could deploy systems like AWS and...

  The make-up of the workplace is changing as many organisations take on more contractors and temporary staff. But as demand for non-permanent employees increases, how can businesses attract these workers when they need them? The increase in demand for contract workers has been one of the most prominent developments in the workplace in recent years. A 2019 Oxford Economics and...

  Disruption is second nature to IT teams. Even before COVID-19 hit, dealing with unforeseen change and innovating in response to it was part of their day-to-day – it was their bread and butter. After all, it’s change and disruption that often fuels the need for technological solutions. But the pandemic has brought a whole new meaning and momentum to the word ‘disruption’, even in the...

If you’re looking for a new job, the opportunity to learn new skills, and discover content and connections that can support your career, then LinkedIn is the place for you. With 700+ million people on LinkedIn globally, including recruiters and prospective employers, and millions of jobs available, it gives you the best opportunity to find your dream role. In this blog, you can find top tips...

Figures show that a large percentage of adults with brain differences are being left out of the world of work. In this article, we’ve explored why you should be doing more to hire neurodiverse employees in your organisation, as well as how you can improve their representation. Diversity and inclusion have been major areas of focus for many organisations in recent years, and for good reason....

Organisations are increasingly monitoring their employees. While many workers may have considered this an invasion of their privacy in the past, new research indicates this perception is changing to a more positive one. But how can businesses get it right? From their keystrokes and browsing history to their brainwaves and emotions, organisations are gathering more data on employees than...

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